Redesign of planning management tool

This project is about a planning management tool called ContentPulse. ContentPulse was already used by one customer: ‘MoneYou’ (70 users). It was decided to create a redesign to attract new customers because the current design was outdated.

Role

Solo UI/ Visual Designer

Duration

5 months

The Problem

The current design had some problems: outdated, uninspiring, and not user-friendly. ContentPulse was not attracting new customers.

Understanding the current design was challenging because the previous designer left no instructions.

Design Process

Goals

This project's goals are attracting new customers, improving the user experience of the current users (MoneYou), and creating the start of a design system that can be built upon.

Redesign

The final product showcases what a ContentPulse redesign would look like, supported by a design system. Material Design has been used to create visual consistency.

Results

The result was a much more modern and visually consistent product. There is now a clear and guided start of a design system that can be built upon. Users could see data at a much faster glance on one page. This resulted in a better user experience and removed frustrations like constantly navigating, saving time for users.